The Champions Cup Cheer and Dance State Nationals is a brand new experience taking place in Florida, during the spring of March 2019

The Champions Cup invites individuals from all levels and organizations – schools, gyms, studios, rec, AAU and special athletes – to compete in an Olympic-style event. And just as Olympic athletes qualify with their teams representing their country,  Champions Cup athletes qualify with their teamsrepresenting their state.

After being given an invitation/Discounted bid at a regional qualifier or by video, teams are assigned as one of the teams to represent their state in their qualifying division.  State teams will then gather for the ultimate showdown in Florida on March 2019.

We are also pleased to announce we are enhancing the Athletes’ futures by offering a 1-day College and Professional Recruitment Workshop before the competitions on MARCH (TBD).  This workshop will focus solely on the skills and attributes which will help every Cheerleader and Dancer use their talents to gain an advantage in securing their future educational and professional lives.

Throughout this whole experience, your fiercest competitor might become your greatest ally in the battle towards The Champions Cup and beyond! That’s a powerful story…and a great life lesson!  On your marks!  Get set!  Grow!

Excited? So are we!


A word from The CEO of PC BRANDS

I’d like to personally welcome each of you to the Champions Cup Cheer and Dance State Nationals. It’s an exciting time for PC BRANDS Patrick Photoas we continue to grow and adapt while always remaining motivated and customer-focused! Our Industry is confronting a time of many changes and we’re meeting these changes during a time of larger nation-wide and global calling for something different. The world of cheerleading and dance is an exciting area in which to work, learn and teach. We at PC BRANDS will continue to meet and bring inspired people together in competition and workshops forums like this, to ensure PC BRANDS remains at the cutting edge.

I’d like to give you an idea of what you can expect and what we hope to achieve over the next few months. This Competition has a schedule filled with special events and fun that include some of the following for all Cheerleaders and dancers: Collegiate and professional Cheer and Dance Recruiting, Cheer, Dance, Tumbling and, Individual Cheer and Dance Competition, Guest appearances and performance by musical artists, Party of Champions and let’s not forget the white sandy beaches!  We will have many over the top fun things taking place throughout the entire event for all participants and families.

Let me give you a brief update on where we are today after having our first successful event in 2016. We have completely added a new registration web site that will insure that each person that wants to participate, the ability to navigate through the site without any trouble and find the information needed to register or make plans for the event. We also gave the site a fresh and innovative look as well as added some additional pages for information. Now that the site has been tested, we are ready to begin registrations!

We are excited about the workshops, tumbling clinics, collegiate and professional recruiting opportunities that will be offered in 2019. There have been several divisions added in both cheer and dance as well as the IFC International divisions that will also take place in 2019.

We’re transforming the way we operate to continuously improve our ability to host a unique and fun filled competition in Florida. Our staff, brand recruiters and sponsors have continued to meet the challenges of hosting this one-of-a- kind event and to excel despite setbacks. We hope that you all are proud of where we are today and remain excited about where we are headed.

Before I close, I’d like to thank each of you who attended our event last year and plan on attending The Champions Cup Cheer and Dance State Nationals. You, as current and future leaders, have the vision, the knowledge, the talent, the wherewithal and the right attitude to help us pave our way into the future. You are truly our greatest asset today and tomorrow, and we could not accomplish what we do without your support. Throughout this event, I ask you to stay engaged, keep us proactive and help us shape the future of Cheerleading and Dance. My personal respect and thanks goes out to all of you.

Thank you for your time and God Bless!


Patrick Cowherd
PC Brands, CEO